Funking up cocktails
With the help of a pocket-sized queen, our new brand campaign created a new occasion that rewards everyday wins.
Advertising - Digital - Social - Shopper
Role: Art direction & design
Creative: Nathan Salf & Jake Bean
Creative Direction: Liam Fenton & Paul Pearson
Design: Lee Robins
Our fun and flamboyant brand campaign for Funkin Cocktails revolved around the miniature singing extraordinaire that is the Funkin Queen.
Our pocket-sized Queen reminded us all, that even the smallest wins are worth celebrating with a delicious cocktail.
On social and OOH touch points, we captured people’s attention with a mesmeric kaleidoscope of fruit and fabulousness - each one tailored to each flavor.
The colourful creative heroed our pocket-sized Funkin Queen. Bursting from spritzed cocktails, and a mesmeric kaleidoscope of garnishes.